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Spy on your
competitors.

Explore every aspect of your rivals’ online & social presence. Unveil your competitors' consumer & influencer activity and tactics on all platforms, including Instagram stories & TikTok.

 

Gain all the insights in one go with MVO's tools for competitor analysis.

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Online analytics

understand your competition's top sites, news & blogs

Benchmark the online sites, news, and blogs mentioning your brand and compare them against your competitors.

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Inform your strategy shifts by discovering new sites to increase your share of voice. 

  • Monitor the top publications informing your competitor's ROI

  • Discover the microbloggers talking about your competitor's brand

  • Compare your online marketing success and rebuild after a temporary decline

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Benchmark yourself

understand how your performance stacks up against the market

Compare like for like, understand how and why you are out-performing or under-performing your competitors. 

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Measure yourself in over 20 different KPIs and understand your strengths and weaknesses. 

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20 + 

KPIs to measure

3 +

Years of history

8 +

Channels

  • Don't allow yourself to view your brand in a bubble - contextualise your performance

  • Understand the exact KPIs your brand might be underperforming in

  • Identify your closest competitors

Social analytics

on Instagram, TikTok, YouTube and Facebook 

Understand your competitors' social media strategy through a comprehensive digital analysis. Keep tabs on what channels are driving your competitor's buzz and engagement.

 

​Inform your PR strategy by discovering new influencers to target to help reach new audiences and increase your share of voice. ​

  • Instantly identify the top influencers working with your competitors

  • Understand which accounts are driving their engagement

  • See first-hand the type of content being produced on stories about your competitors

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